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Marketing Analytics Director

Company: VirtualVocations
Location: Kansas City
Posted on: January 21, 2025

Job Description:

A company is looking for a Director of Marketing Analytics and Operations.



Key Responsibilities

Lead the development and execution of the marketing analytics strategy and reporting
Oversee marketing operations to ensure efficient campaign execution and process optimization
Develop data-driven insights to improve customer acquisition and retention strategies


Required Qualifications

Bachelor's degree in Marketing, Business, Data Analytics, or a related field
8+ years of experience in marketing analytics or operations in a B2B environment
Proven experience managing a team of marketing analysts and operations professionals
Strong understanding of B2B marketing funnels and lead generation
Expertise in data analysis and visualization tools, including Google Analytics and Power BI

Keywords: VirtualVocations, Kansas City , Marketing Analytics Director, Executive , Kansas City, Kansas

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